This is the first year in the KeSPA Cup's five year existence that an English broadcast will not be aired alongside the native broadcast in South Korea, and T1 Esports CEO Joe Marsh is having none of it. Marsh tweeted about the importance of an English broadcast for this year's KeSPa Cup, and put his money where his mouth is by assuring both SK Telecom T1 and fellow LCK organization Gen.G were ready and willing to share the costs of airing the separate production for English-speaking viewers.