Next Media Group (NMG), in collaboration with Gamesight and Discord, will host the G3 Seoul Forum 2026 (G3 Seoul Forum 2026 Global Gaming Growth Forum) on October 16 at El Tower in Seocho-gu, Seoul. Centered on global market expansion for PC, console, and cross-platform games, the event will share marketing and user acquisition case studies with free admission.
The forum was organized to share practical experience needed for domestic game companies to acquire overseas users and establish market-specific marketing strategies amid expanding global outreach using PC and console platforms such as Steam.
The event will feature experts from Gamesight, Discord, and NMG across various domain areas, alongside guest speakers from major global game publishers. They will introduce marketing solutions and campaign management cases focusing on the PC and console gaming market, while sharing real-world experience accumulated in the global market.
Gamesight will lead the session titled 'Gamesight: A New Strategy for Global Game Growth'. The company will present its attribution solutions for measuring PC and console game marketing performance and its creator marketing platform, explaining how to apply data-driven marketing based on global publisher use cases.
Discord will present the session 'Discord Quest: The New Formula for Reaching Global Players'. It will introduce methods for game promotion and user acquisition by explaining how 'Quests' work—encouraging users to discover, play, and share games within Discord—along with campaign examples from domestic and international game studios.
In the session 'Key to Opening Global Markets: Data Insights and Marketing Strategies', NMG will cover key trends and marketing insights in the PC and console gaming market. The company also plans to present marketing services and practical support measures to aid domestic game companies in expanding overseas.
Guest speakers from major global game publishers will share insights gained through market entry and marketing execution. At the end of the program, a networking session will be held for industry professionals to exchange ideas and explore potential collaborations.
The G3 Seoul Forum 2026 will run on October 16 from 2:30 PM to 6:00 PM. Registration and pre-networking will begin at 2:30 PM, with the main program commencing at 3:00 PM. The venue is L House Hall on the 8th floor of El Tower in Seocho-gu, Seoul.
The event is open to industry professionals, including marketing and business development managers from game developers and publishers seeking overseas expansion for PC, console, and cross-platform games. Admission is free, and pre-registration is available on the official Eventus event page until 11:30 PM on October 15. Due to limited seating, attendance is restricted to applicants approved by the organizers.
Following its recent designation as Gamesight's official partner program agency, NMG aims to step up its role as a marketing partner supporting domestic game companies' global expansion through this forum. FSN Group plans to steadily build practical capabilities in the game marketing sector with NMG at the center.
