Source: Wemade Max

Wemade Max (CEO Son Myun-seok) announced on the 11th that it will showcase its new mobile subculture RPG, 'Make Drama: MAD'—serviced by its subsidiary Wemade Connect (CEO Lee Ho-dae) and developed by Fluffy Duck (CEO Lee Jung-hoon)—at 'Illustar Fes,' held at KINTEX in Ilsan from the 23rd to the 24th.

'Make Drama: MAD' is a subculture RPG focused on collecting and nurturing anime-style characters. A key feature is its character design and visual identity, crafted by renowned illustrator 'Snowball,' who serves as the creative director. Wemade Connect plans to expand its engagement with the fanbase by showcasing character- and artwork-focused content at the event ahead of the official launch.

The dedicated booth will feature high-quality original artwork and reveal key characters, alongside various interactive events for visitors. Those who verify their pre-registration will receive a welcome kit containing an illustrated shopping bag, photo cards, and a clear file. Additionally, a lucky draw will offer limited-edition merchandise, including 3D mouse pads, acrylic clips, and 3D lenticular postcards.

A cosplay program will also be held. Visitors can meet game characters in person through photo sessions and autograph events featuring famous cosplayers such as Nari-ttyang, Song Ju-a, and Yasal. An online event is also running until the 15th on official social media channels, where winners will be selected to receive early-entry tickets to Illustar Fes.

Fluffy Duck CEO Lee Jung-hoon expressed his hope that the event would serve as an opportunity to intuitively convey the game's appeal and communicate directly with fans.

Meanwhile, Wemade Connect is currently accepting pre-registrations for 'Make Drama: MAD' via Google Play and One Store. Participants will receive various rewards, including the character 'Elysia,' summon tickets, and in-game currency. The game is scheduled for an official domestic release with an 'Adults Only' rating, reflecting the expansive nature of its content.