I remember the popularity of the collaboration between Lost Ark and Mom’s Touch [A fast food franchise in Korea — Ed.] last year. It was unprecedented for a collaboration between a restaurant and a game to be such a success. The app servers went down, and fans wandered around looking for the stores that had Lost Ark merchandise left.
Last Saturday, Lost Ark and Mom’s Touch started another collaboration. This time, it was to celebrate Mokoko’s birthday. They had a special menu made just for Mokoko, and a special pop-up store was also prepared.
From Apr. 16 to May 15, the Mom’s Touch store of Yeoksam Garden in Seoul, Korea, transformed into a pop-up store themed with Mokoko. The store was decorated with extra-large Mokoko statues and diverse Lost Ark characters.
Inven also visited the Mokoko pop-up store, which was filled with Lost Ark players from before the store was even open, and the visitors had to queue to enter. So for those of you who are too far to visit, here are some photos from the pop-up store.
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